崛起的力量：中国和印度如何改变世界商业格局 Chindia: How China and India Are pdf mobi 下载 kindle 115盘 chm 阿里云 rb

The economic rise of China and India has changed the way the world does business-and today's companies need to step up their game. This in-depth report, edited by a senio***riter at BusinessWeek, goes behind the headlines of the new “megamarkets” to explore how your company can stay competitive. With a diverse array of viewpoints, ideas, and forward-thinking strategies, Chindia discusses new avenues businesses can use to embrace change and encourage growth.

Brings together reporting and ***ysis on China's and India's emerging markets, from the reporters of the world's most widely read business magazine

Provides need-to-know information for you to plan for the future of your business

Features an introduction from Engardio, as well as chapter introducti*** explaining how the stories fit together and concluding summaries of major points for each chapter

Preface

1　Introduction

　Investment

　Market Power

　Industry Strengths

　Business Culture

　Social Challenges

2　The Rise of Chindia

　A New World Economy

　Crouching Tigers, Hidden Drag***

　Why India May Be Destined to Overtake China

　What's Next for China's Miracle?

3　The New Global Paradigm

　The New Global Job Shift

　The Rise of India

　The Way, Way Back Office

　For India's Tech Grads, There's No PlaceLike Home

　The China Price

　A Tale of Two Furniture Makers

　Sucking the Life out of Hoover

　Dipping a Yankee Toe in China

　India: An Agent of Change

4　The New Corporate Model

　Asking the Right Questi***

　Taking a Page from Toyota's Playbook

　Ratan Tata: No One's Doubting Now

　The State's Long Apron Strings

　China's Power Brands

　China's Free Range Cash Cow

　***L Multimedia's Global Agenda

　"Survival of the Fittest" at China Netcom

　Who's Got Performance?

5　The New Megamarkets

　It's Getting Hotter in the East

　A Thousand Chinese Desires Bloom

　China: Go West, Westerners

　*** and VW: How Not to Succeed in China

　China: Let a Thousand Brands Bloom

　Sitting Pretty in Shanghai

　India's New Worldly Women

　Getting the Best to the Masses

　GE'S Indian Adventure

　How Cummins Does It

6　The Leap Ahead

　A New Lab Partner for the U.S. ?

　High Tech in China: Is It a

　　Threat to Silicon Valley?

　China Ramps Up

　Scrambling up the Development Ladder

　India and Silicon Valley: Now the R&L Flows Both Ways

　IBM'S Passage to India

　A Brain Trust in Bangalore

7 The Financial Challenge

8 The Education Challenge

9 The Social Agenda

10 The Ecological and Energy Challenge

11 The New Competitive Challenge

References

Index

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作者介绍：Pete Engardio

　　Pete Engardio has won numerous major awards for his coverage of global economic issues as a senio***riter at BusinessWeek. He was the magazine's Asia correspondent for six years and is coauthor of the 2000 book Meltdown: Asia's Boom, Bust, and Beyond.

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The best minds at BusinessWeek explore ways your company can survive-and thrive-amid the business growth and innovation of China and India The economic rise of China and India has changed the way the world does business-and today's companies need to step up their game. This in-depth report, edited by a senio***riter at BusinessWeek , goes behind the headlines of the new “megamarkets” to explore how your company can stay competitive. With a diverse array of viewpoints, ideas, and forward-thinking strategies, Chindia discusses new avenues businesses can use to embrace change and encourage growth. Brings together reporting and ***ysis on China's and India's emerging markets, from the reporters of the world's most widely read business magazine Provides need-to-know information for you to plan for the future of your business Features an introduction from Engardio, as well as chapter introducti*** explaining how the stories fit together and concluding summaries of major points for each chapter